LIXILIXI
The Lending Industry XML Initiative

LIXI™ @ Work

Media update

LIXI’s media strategy so far this year has focused on raising awareness amongst technical and business audiences.

A large article in The Australian IT in January kicked off this strategy on a high note and was successful in raising awareness amongst the IT and business community.

The media activity on the launch of the Valuations Reference Implementation with NICTA achieved coverage in the IT section NEXT which appears in The Sydney Morning Herald and The Age and an article quoting LIXI and NICTA appeared online Computerworld.

Significant articles on LIXI’s new membership model are still taking shape with media coverage already appearing in this month’s Mortgage Professional Australia, as well as in Australia Broker, Financial Standard and Lending Central News.